What is the primary purpose of onboard service?

The primary purpose of onboard service is to enhance the passenger experience during the flight. This involves offering various amenities, comfort, and personalized attention to create a welcoming atmosphere. When airlines focus on improving the onboard experience, they aim to foster greater customer satisfaction and loyalty. By providing quality food, drinks, in-flight entertainment, and attentive service, airlines seek to make the journey enjoyable, which can significantly impact a passenger's overall perception of the airline.

While other considerations like operational costs and regulatory compliance are important aspects of airline management, they do not capture the essence of what onboard service aims to achieve. Onboard service is fundamentally about the passengers and their journey, making it a critical component in competitive airline operations. Simplifying meal preparation, while beneficial for staff efficiency, is primarily a logistical concern and does not reflect the primary focus on passenger experience.